Case study
Scaling with Substance: How Tronque Built a Smarter Digital Growth Engine
Digital Strategy, Analytics, Paid Ads, SEO
Digital growth consultancy working with ambitious brands.
Frankly is a digital consultancy operating at the intersection of data, digital, and technology. We partner with ambitious brands to unlock their next level of growth—driving measurable, meaningful results.
We Are Where Math Meets Marketing
We turn data into decisions and numbers into narratives. We believe that intuition and instinct should lead, but data should inform.
Kate BezarThe Frankly team feels like an extension of our own – a super-smart, strategic-thinking extension! Over the years we have worked with them, our relationship has been able to morph as our business requirements have changed but they have continued to add an incredible amount of value.
What it boils down to is that they truly, genuinely care about our success and will do whatever it takes to help us in our mission.
Better Packaging Co
Services - We cultivate a culture where data-driven insights fuel transformative business and digital decision-making.
With our range of services, we empower you to push boundaries and achieve results.
- Digital Strategy. We develop tailored digital strategies that align with your business goals, leveraging data-driven insights to drive growth. Our approach includes market and competitor analysis, customer journey mapping, and omnichannel planning to ensure your brand reaches the right audience at the right time.
- Paid Digital Advertising. We specialise in Google Ads, social media advertising (Meta, LinkedIn, TikTok), and programmatic display ads. From lead generation to remarketing, we optimise campaigns for performance, engagement, and conversion.
- SEO. We cover everything from technical SEO audits and on-page optimisation to keyword strategy and local SEO. Our focus is on sustainable growth, helping you rank higher and attract quality visitors.
- Analytics & Measurement. We implement Google Analytics (GA4), set up conversion tracking, Google Tag Manager and create insightful dashboards to measure campaign success. Our analytics services provide clear, actionable insights to optimise your digital performance.
- Media Mix Modelling. We use data science to analyse how different channels contribute to conversions, helping you allocate spend more effectively for maximum ROI. We use a variety of statistical methods from regression analysis to Bayesian probability theory to find insights and correlation.
- Data strategy. We help you structure, analyse, and activate your data to drive smarter business decisions and optimise performance. From data governance to advanced analytics, we ensure your data is accurate, accessible, and aligned with your goals – turning raw information into real insights.
Tell us about your project
Our offices
- Auckland
South British Insurance Building Level 6.
7 Shortland Street.
Auckland CBD, Auckland 1010.
New Zealand. - Sydney
8 Queen Street.
Woollahra, Sydney 2025
Australia